Tuesday 16 July 2013

HAS “WINNING” BECOME A DIRTY WORD?


This latest post arises from some thoughts I exchanged with a coaching colleague on Twitter a couple of weeks ago (follow him on @coachbanter – and please also consider following @coachingfamily to exchange coaching ideas).

The original point arose from a question about “non-competitive” sports days and whether or not, as a nation, we develop ‘tough’ individuals.

The question itself comes from a point made in a Telegraph article on the role of Dan Ashworth, the FA’s recently appointed Director of Elite Development , which you can read here .
 
 
SO, WHAT IS “WINNING”?
 
This appears, on the face of it, to be a facile question. Surely, it is the team which, at the end of the period, has scored more goals than the other.
 
Possibly.
 
However, we now have available a plethora of statistics on all aspects of the game from a variety of sources and which are provided for us, especially at the top levels of the game, on TV and in match day programmes.
 
ARE THERE DIFFERENT WAYS TO DEFINE “WINNING”?
 
My previous blog post suggested that the number of goals scored in a game is a relatively infrequent occurrence in the game anyway compared to the number and type of passes, controlling touches, decisions, throws, saves, tackles, headers and so on.
 
 
KEY PERFORMANCE INDICATORS (KPIs)
 
In all forward looking enterprises, statistical analysis forms a significant pillar of measurement by which to judge progress.
 
This may range from profit and loss and the balance sheet of a business to departmental productivity targets and individual personal performance against agreed targets, usually at annual appraisal time.
 
Within this outline structure, there are clearly individual opportunities to succeed (win) against your individual targets even though the company targets may not necessarily be fully met over, say, a financial quarter.
 
So, then, what actions in the game can we measure to help re-define achievement that doesn’t rely purely on the final score?
 
Clearly there is a multitude, some of which are listed here and I am sure you can think of some others to add to the list:
 
  • Shots – On / Off Target
  • Assists (final pass leading to a goal)
  • Entries into the final third (NB ‘Reacher’ – An ‘entry’ is a considered, creative act, a ‘reacher’ is an, often, long kick into a forward area of the field, in the hope that one of your players will reach it before the opponent)
  • Completed passes
  • Forward passes
  • Sideways passes
  • Backwards passes
  • Diagonal passes
  • 1-2s / Wall passes
  • Successful turns
  • Successful dribbles
  • Retained the ball in a 1v1
  • No of touches per possession
  • Times played out from the back
  • Possessions progressed through the thirds of the pitch
  • How many members your club has
  • How many members are retained every year/season
  • How many new members are recruited every year/season
  • How many members leave each year….and why?
Etc., etc.
 
However, please consider:
·        WHY you are collecting information.
·        WHAT information is relevant to your club development plan/playing style/INDIVIDUAL player development
·        HOW you will use the data (developing practices,  recruitment / retention strategies to improve)
 
See this interesting video on You Tube form Mark Upton (Australian Rules Football Coach @uppy01 )  on one way of using KPIs in a sport environment.
 
 
IS WINNING MORE FUN?
 
So then the conversation moved to the question of whether or not it is more fun when players / teams win.
 
We rallied back and forth on finding the balance of fun and enjoyment, allowing everyone to participate and develop their skills.
 
We discussed the potential of a ruthless desire to win (A la Woods, Warne, Schumacher) and whilst that is probably true for those striving to achieve truly elite or top level professional sport, all other performers can raise their level of ability through attention to detail, desire to improve and with supportive coaching.
 
Also, we must take account of the place of the game in the players’ life landscape; are they keen to play but see the game as an enjoyable past-time, or are they striving to become a professional, or somewhere in between?
 
Anecdotally, the ‘will to win’ can the difference between good players remaining ‘good’ and less competent players 'making it', through increased desire and application.
 
Whilst it may be in vogue to say "it's all about development", as coaches, surely we are absolutely concerned with development – development of the individual and of the team (though the team’s individuals may change over the seasons).
 
But what are we developing towards?
 
Style, competency, game understanding, ball mastery, expertise… winning? That development may take years but ‘winning’ is ultimately a natural outcome of good development, I believe.
 
RE-DEFINING “WINNING”
 
So I think it is important that we begin to look at how we define “winning”.
 
If we take individual or team targets (which should be AGREED with the player / team, not just ‘set’ by the coach) based upon improving measureable actions within a game or on the practice field and arrived at through analysis that helps our playing style or player competence.
 
Players can then begin to experience a sense of achievement and to build self-esteem as they see they can attain agreed, yet stretching, targets. It also helps to develop a growth mindset as they find that the more they practice with intent to improve, the better they will become – a valuable life skill.
 
HAS “WINNING” BECOME A DIRTY WORD?
 
So, no, I don't think winning has become a dirty word. I think it is a natural consequence of appropriate development...….and all of competence, determination, development, mastery, practice and style come before "winning" in the dictionary!
 
 
You may be interested in this article Winning:How Important is it in Youth Sports (taken from the www.footy4kids.co.uk website).
 
Please feel free to leave comments.